Rehab programs targeting race
After just one season in Indianapolis, one of the Colts' most-beloved former players wants his old team to move on. Close this content. Read full article.
Tyler Kingkade and Mike Hixenbaugh. Carroll ISD. Story continues. Journalist Asra Nomani speaks in New York in Our goal is to create a safe and engaging place for users to connect over interests and passions.
In order to improve our community experience, we are temporarily suspending article commenting. Recommended Stories. Atlanta Black Star. Giants Wire. Roll Tide Wire. The Daily Beast. Miami Herald. Recognizing how racial health disparities can show up in addiction treatment spaces is only the first step towards creating a stronger support system for people of color seeking addiction recovery.
Addiction treatment centers must also take concrete steps to create treatment environments that are inclusive, culturally competent, and accessible to communities of color who require specialty care. There are several strategies alcohol and drug rehab centers can implement to make this happen.
Many people who struggle with substance abuse and addiction require weeks, months, or even years of professional support to achieve full recovery. Helping patients of color achieve addiction recovery may also require addressing barriers that can extend beyond a to day treatment program.
While entering an inpatient or residential treatment setting for substance abuse can be critical for immediate stabilization, healing from addiction is not a quick process. Having access to a full continuum of care, including outpatient support, can be very important for supporting people on their recovery journeys. Unfortunately, there are many economic barriers to this that can make it difficult for people to access the long-term care they may need.
These barriers can include being low-income, housing instability, or lacking transportation. Addressing racial disparities in addiction treatment settings requires a real effort to work with all patients to help them succeed within a treatment program and in their lives beyond.
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These are consistent opportunities to share content from your blog and keep alumni up-to-date on upcoming events. In a marketing sense, these are sound strategies. You are driving traffic to your blog and to your website, which helps with your SEO efforts. You stay engaged with those alumni, who are then more likely to post favorable reviews online. Or, they tell friends and family about your treatment program.
Hosting alumni events may even work in your favor. Not only do those events continue to build your connection with alumni, but they also demonstrate your involvement in the community. The majority of people relapse within their first year in recovery.
At the end of the day, word-of-mouth referrals are a tried-and-true form of drug rehab marketing. Before the marketing landscape became increasingly digital, referrals from friends and family were relied upon as one of the most effective—if not the most effective—marketing tactic.
Now, even with all of these other drug rehab marketing tools at your disposal, word-of-mouth still gets the job done. After SEO and direct traffic, referrals have the third-highest lead-to-customer conversion rate.
So how do you get people talking about your addiction treatment program? Be an active member of your community. Participate in recovery advocacy efforts and fundraisers. Consider hosting events of your own. Get your staff or interested alumni involved in volunteer work in your local treatment community. Most importantly, just continue to do good work. Provide quality care, evolve with new evidence-based practices, stay in touch with clients who have left your program.
These six drug rehab marketing strategies work together to grow your brand, generate leads, and ultimately reach more people in need of your services. One of the fatal mistakes that many treatment programs make is relying on one singular marketing strategy. Each tactic has its value, but they are most powerful together. Diversify your marketing efforts. Your SEO strategy, your content posting, your online advertising campaigns — all of it is ultimately working towards a common goal: to connect with people in need of treatment.
Our proven process will attract new attention, engages more people, and convert more prospects to customers, while opening up entirely new lines of revenue. Privacy Policy Terms of Use. Why Us. Industries We Serve. Get the FREE 22 page guide to growing a drug rehab program online. The most in depth guide on drug rehab marketing ever created. Get The Free Guide. Unsubscribe at any time.
Table of Contents. Digital Marketing for the Drug Rehab Industry. Low CPA - Digital marketing is the lowest cost marketing channel Targeted leads - Drive phone calls from real patients in need of your services Increase your awareness - Save more lives and help more families in need. Discussing the article: Hallucinogens in Africa. Hello said: "Do you know of ayahuasca healing retreats in kenya?
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